Netflix CEO Reed Hastings says he is surprised that customers weren’t more upset with Netflix’s digital shift. After all, he expected more upset, in his role as a pioneer, early in the game of forcing the digital shift. That’s the kind of digital shift now confronting news companies, so Netflix’s customer experience and strategy is highly relevant.
As previously reported, the website Storify is one method via which journalists can collate and create a narrative, gathering information from several sources. In essence, this website provides a means of editing, or rather curating, information gathered from sites like Facebook, Flickr and particularly, from Twitter. This kind of collection of participatory social media is often referred to as 'crowd sourcing'.
As journalists grapple with balancing traditional news sources with social media, content aggregators are becoming more and more useful. They outsource the job of wading through hundreds of posts and tweets, and help create a more complete picture of current events.